Mercedes EQ, the new Mercedes Benz eco-friendly, 100% electric sustainable cars are here. Mercedes Benz has always been a luxury brand that claims for the best or nothing, well, finally we can showcase our vision about luxury, because the luxurious thing we have is planet earth and every little thing on it.
Mercedes EQ. Nature or nothing.
Make it simple.
It was more of a revelation than an idea. The team discovered that in everything in nature, there is a Mercedes Benz. If you look at it at the right angle, our logo has always been there. The brand always said, "THE BEST OR NOTHING", and these cars truly are the best for our planet, so the concept was there in front of our eyes. "Mercedes EQ, NATURE OR NOTHING".
The team.
CEO: Olga Lucía Villegas
CCO: Mauricio Sarmiento
DGC: Andrés Restrepo / Juan Romero
Director Creativo: Alexa Rodríguez / Luis González Diaz / Santiago Losada
Director de Arte: Luis González Diaz
Redactor: Alexa Rodríguez
Director de cuenta: Diego Jaramillo
Ejecutiva de Cuenta: Laura Mosquera / Daniel Vicaria
Content Producer: Italo Martinez